Journal Profile  :
ISSN No. :2490-4376
Journal Title :Proceedings of the Marketing Spring Colloquy
Journal URL :
Publisher Name :Prof. Neji Bouslama
Country :Tunisia
Language :French, English
Discipline :Multidiciplinary
Organization Name :Unité de Recherche et d'Applications en Marketing (URAM)
Frequency :Annual
Start Year :2010
Journal Description :Targeting marketing scholars, practitioners (e.g., marketing research and consulting professionals) and other interested groups and individuals, the MSC aims to create value by providing a critical understanding of all aspects of marketing, as they are situated in their particular psychological, sociological and cultural contexts. The MSC-URAM covers comprehensively the frontier of trends in Marketing. The aim of MSC-URAM is to contribute to advancing knowledge and understanding of both theory and practice in Marketing.
Licence Type :CC BY-NC
Issues published by the journal ::

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