MUTUAL FUNDS VS FIXED DEPOSITS: COMPARE WHICH IS BETTER |
Author : AMARJEET |
Abstract | Full Text |
Abstract : Mutual fund industry has experienced a drastic growth in the past two decades. Increase in the number of schemes with increased mobilization of funds in the past few years notes the importance of Indian mutual funds industry. To fulfill the expectations of millions of retail investors, the mutual funds are required to function as successful institutional investors. Proper assessment of various fund performance and their comparison with other funds helps retail investors for making investment decisions. The main aim of this paper is to evaluate the performance of mutual fund and compare these returns with domestic term deposit rates. Considering the interest of retail investors simple statistical techniques like averages and rate of returns are used. |
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HOTELS AND CATRERING INDUSTRY WITH SPECIAL REFERENCE TO ANTRHOPOGENIC TOURIST VALUES: THE CASE NORTHEASTERN MONTENEGRO |
Author : Goran Rajoviæ and Jelisavka Bulatoviæ |
Abstract | Full Text |
Abstract : This paper presents the hotel and catering industry, with a focus on anthropogenic tourist values northeastern Montenegro, based on examples municipalities from Berane, Andrijevica and Plav. Tourist traffic shows the number of visitors and overnight stays and confirms the imbalance between tourism values ? ? and actual economic effects. The average stay of tourists in observed area amounts 3.10 days. Length of stay of tourists is relatively short and has character business stay or visitors in transit. Of the total number of overnight stays in 2003 were realized 10.034. These data clearly show that the low tourist visits could not operate with higher profit, because the organization and maintenance of tourism of facilities is very expensive. An important cultural and historical heritage of this part of north-eastern of Montenegro has not yet adequate valorized. With the viewpoint of tourism is particularly important that the cultural heritage is largely spatially congruent with the main recreational and tourist areas and picnic areas and can be valorized, plan and represent a very respectable factor for the development of tourism. Among anthropogenic tourist potentials are the following: the monumental heritage ethnographic characteristics and cultural-artistic events. Today, with a relatively high degree of certainty can talk about the three dominant elements of the development of tourism northeastern Montenegro, for example, the municipality Berane, And rijevica and Plav must consciously and with great care to incorporate into its own tourist industry. These are: ecology, culture and health. All three elements require turnaround in behavior, because otherwise will not be able to survive in the global tourism trends. |
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HOTELS AND CATRERING INDUSTRY WITH SPECIAL REFERENCE TO ANTRHOPOGENIC TOURIST VALUES: THE CASE NORTHEASTERN MONTENEGRO |
Author : Goran Rajoviæ and Jelisavka Bulatoviæ |
Abstract | Full Text |
Abstract : This paper presents the hotel and catering industry, with a focus on anthropogenic tourist values northeastern Montenegro, based on examples municipalities from Berane, Andrijevica and Plav. Tourist traffic shows the number of visitors and overnight stays and confirms the imbalance between tourism values ? ? and actual economic effects. The average stay of tourists in observed area amounts 3.10 days. Length of stay of tourists is relatively short and has character business stay or visitors in transit. Of the total number of overnight stays in 2003 were realized 10.034. These data clearly show that the low tourist visits could not operate with higher profit, because the organization and maintenance of tourism of facilities is very expensive. An important cultural and historical heritage of this part of north-eastern of Montenegro has not yet adequate valorized. With the viewpoint of tourism is particularly important that the cultural heritage is largely spatially congruent with the main recreational and tourist areas and picnic areas and can be valorized, plan and represent a very respectable factor for the development of tourism. Among anthropogenic tourist potentials are the following: the monumental heritage ethnographic characteristics and cultural-artistic events. Today, with a relatively high degree of certainty can talk about the three dominant elements of the development of tourism northeastern Montenegro, for example, the municipality Berane, And rijevica and Plav must consciously and with great care to incorporate into its own tourist industry. These are: ecology, culture and health. All three elements require turnaround in behavior, because otherwise will not be able to survive in the global tourism trends. |
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NEUROMARKETING: THE NEW SCIENCE OF CONSUMER BEHAVIOR |
Author : K. Marichamy and K. Jecintha Sathiyavathi |
Abstract | Full Text |
Abstract : Neuromarketing is an emerging field that bridges the study of consumer behaviour with neuroscience. Controversial when it first emerged in 2002, the field is gaining rapid credibility and adoption among advertising and marketing professionals. Each year, over 400 billion dollars is invested in advertising campaigns. Yet, conventional methods for testing and predicting the effectiveness of those investments have generally failed because they depend on consumers’ willingness and competency to describe how they feel when they are exposed to an advertisement. Neuromarketing offers cutting edge methods for directly probing minds without requiring demanding cognitive or conscious participation. This paper discusses the promise of the burgeoning field of neuromarketing and suggests it has the potential to significantly improve the effectiveness of both commercial and cause-related advertising messages around the world. |
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BOND DURATION AND IMMUNIZATION –ANALYSIS OF FACTORS INFLUENCING PRICE VOLATILITY OF BONDS |
Author : O. N. Srivastava |
Abstract | Full Text |
Abstract : Bonds have been issued by a variety of debtors to raise funds from the market. Understanding various terms associated with the pricing of a bond as also the factors associated with valuation of bonds is extremely necessary for making an intelligent investment decision. Bond Duration Analysis helps investors to decide strategies to immunize their portfolio from factors which may adversely affect the return on their investment portfolio. |
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EMPLOYEE PERCEPTION TOWARDS EFFECTIVENESS OF HR PRACTICES IN PUBLIC SECTOR BANKS IN TIRUNELVELI DISTRICT |
Author : S. Bulomine Regi ,S. Anthony Rahul Golden and C.Eugine Franco |
Abstract | Full Text |
Abstract : There were many light shown on analyzing link between the practices of human resource function and employee productivity but in the fast changing scenario change of perception of people and their attitude induce the researcher to go further investigation. These paper discuses the employee perception towards the human resource practices and its effect on performance of employees working in public sector banks in Tirunelveli district. Since banking is a service oriented industry employees productivity directly linked with the practices followed and their service towards customers. The outcome of the study gives a result that there is no direct connectivity or linkage between the human resource practices and the financial performance of banks, but there were lot more connectivity linkage between the employee perception on HR practices and individual productivity and performance. |
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CUSTOMER RETENTION: IT TOOLS AND BUSINESS TECHNIQUES |
Author : Syeda Shaheda Siddiqui |
Abstract | Full Text |
Abstract : Modern firms adopt customer retention activity to minimize customer defection. Successful customer retention starts from the very first contact of a customer to a firm to be continued through entire business life. An ability of a firm to attract or retain customers is not only the function of product or services but is strongly related to active role of an organization that it perform for retention using numerous IT tools and managerial tactics. Current study encompasses those factors of IT tools and business techniques that enhance the customer retention in modern highly competitive business world. Among the IT tools, online contacts and use of appropriate email have been focused upon. On the other hand, certain attributes of leaders have been pointed out that are very crucial in enhancing the customer retention. At the same time it indicates those negative activities that are performed for customer retention but actually lead to customer defections. This study has been done in prospect of modern business world. For the sake of research purpose it has been assumed that all other retention factors like; product, quality, services, price, value and after sale services are constant and competent among all competitors. |
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INTERNET MARKETING - A CUSTOMER-LED APPROACH |
Author : Jyoti H. Lahoti |
Abstract | Full Text |
Abstract : This paper introduces a new approach concerning Internet marketing in electronic commerce showing how advertisers need this innovation to be successful. This also relives marketing managers for more value added tasks such as marketing plans and strategies for better development of the company. The strategies devised will depend upon each organization's level of Internet maturity, adoption and level of integration. We will now consider two similar frameworks that are useful in identifying the key stages of Internet development. The new digital marketplace has exacerbated the fluid environment. It also brings a new set of rules and conditions which marketers have to take in to consideration when constructing their marketing plans. These plans evolve from the higher-level corporate objectives and strategy. This paper is a secondary research regarding how Internet is gradually forms part of our daily lives. It concerns different aspect of advertising in terms of electronic commerce. |
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IMPACT OF BLENDED LEARNING IN CORPORATES |
Author : M. Radhikaashree |
Abstract | Full Text |
Abstract : The quality of Human Resource is an asset to any organization and as a result Training has become an issue that has to be faced by every organization. The amount, and quality of training carried out varies enormously from organization to organization due to factors such as the degree of external change, for instance, new markets or new processes, the adaptability of existing workforce and importantly the extent to which the organization supports the idea of internal career development. Most organizations meet their needs for training in an ad hoc and random way whiles others set about identifying their training needs, then design training activities in a rational manner and finally assess the results of training. If employees are to experience flexibility and effectiveness on the job, they need to acquire and develop knowledge and skills, and if they are to believe that they are valued by the organization they work for, then they need to see visible signs of management's commitment to the their training and career needs. Training and development are the processes of investing in people so that they are equipped to perform. These processes are part of an overall human resource management approach that hopefully will result in people being motivated to perform. This paper focused on the importance of training as well as innovative techniques in the learning in order to gain output in both ways. |
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IMPACT OF FDI ON INDIAN AGRICULTURE SECTOR – A STUDY |
Author : P. Veeraiah , Sunil S. Desai and G. Chaitanya |
Abstract | Full Text |
Abstract : India is principally an agricultural country. Agriculture, with its allied sectors, is unquestionably the largest livelihood provider in India. Most of the industries also depend upon the sector for their raw materials. Steady investments in technology development, irrigation infrastructure, emphasis on modern agricultural practices and provision of agricultural credit and subsidies are the major factors contributed to agriculture growth. Indian agriculture has undergone rapid transformation in the past two decades. The policy of globalization and liberalization has opened up new avenues for agricultural modernization. This has not only leaded to commercialization and diversification, but also triggered various technological and institutional innovations owing to investments from corporate entities. |
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ENERGY POVERTY IN INDIA - AN EMPIRICAL STUDY |
Author : S. Bulomine Regi , Anthony Rahul Golden. S and C. Eugine Franco |
Abstract | Full Text |
Abstract : The governments and people of rich industrialised countries are currently preoccupied by what many perceive to be an 'energy crisis'. Rising global oil prices, concerns over energy security, and the urgent need to address climate change, are putting energy at the centre of public policy. But another energy crisis is affecting the lives of billions of people in developing countries, and it is largely being ignored. Here, it is going to discuss about energy crisis in India in details |
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RURAL ENTREPRENEURSHIP IN INDIA |
Author : P. Madhan Mohan Gandhi and S. Mohan |
Abstract | Full Text |
Abstract : India is the country of villages. The majority of the population are living in rural areas in India. People in rural areas suffer with unemployment, poor infrastructure facilities which may be solved with the development of the rural entrepreneurs. Rural entrepreneurs refer to those who carry out the business in rural areas with the utilization of local resources. But this rural entrepreneurs are suffering from various problems like fear of risk, lack of finance, illiteracy, and competition from the urban entrepreneurs. Rural entrepreneurs increase the standard of living and purchasing power of the people by offering employment opportunity to the people in the villages. This paper studies the rural entrepreneurs and problems faced by them and possible recommendations to overcome the problems. |
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PRICING APPROACHES IN SERVICES MARKETING |
Author : Sunitha. R and Yashoda. R |
Abstract | Full Text |
Abstract : A well-function services sector is the key to the overall performance of the economy and welfare of citizens. Services comprise different economic activities and thus act as a catalyst for the growth of other sectors in the business world. A marketing strategy is a plan which identifies the firms marketing goals and explains how they will be achieved within a stated time – frame. It includes product development, pricing approach, distribution, promotion and advertising. Marketing strategy determines the choices of a target market segment brand positioning, and allocation of resources. |
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RISK AND RETURN ANALYSIS OF PRE AND POST CRISIS OF INDIAN STOCK MARKET |
Author : T. Muthukumaran , S. Natarajan and M. Rangasamy |
Abstract | Full Text |
Abstract : In this paper, an attempt has been made to measure the recovery of Global Financial Crises on Indian economy in general and on the Indian Stock Market in particular. Additionally, this study intends to discuss the role of RBI in the present context. This paper employs the data from April 2001 to March 2013 to investigate the impact on Indian stock market. The result suggests that the Indian Stock market was affected by the Global financial crunches and also shows that the recovery from the slowdown during the global financial crisis is well underway |
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VENTURE CAPITAL FINANCING: AN OPPORTUNITY FOR SMALL AND MEDIUM SCALE ENTERPRISES IN GHANA |
Author : Francis Boadu , Gabriel Dwomoh and Elizabeth Dwomo-Fokuo |
Abstract | Full Text |
Abstract : The paper aims to increase the understanding of venture capital industry in Ghana by examining the role of venture capital financing in aiding small and medium scale enterprises (SMEs) in Ghana. Using the conventional questionnaires administration and interviews, analysis of data collected from the Venture Capital Trust Fund (VCTF) and SMEs supported by venture capitalist (VCs) revealed that venture capital companies contributes in the area of fresh funds (23.8 %), adding value by providing the beneficiaries with skills/training (33.3 %), access to business opportunities (26.2 %) and advisory services (16.7 %). The findings also show that venture capital financing has a positive and statistically significant impact on job creation (33.3 %), revenue for VC and SMEs (33.3 %), business growth (16.7 %) and expansion (16.7 %) in a manner consistent with economic expectation. |
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HUMAN RESOURCE MANAGEMENT PRACTICES AND JOB SATISFACTION AMONG BANK EMPLOYEES IN THANJAVUR DISTRICT, TAMILNADU |
Author : R. Indirajith |
Abstract | Full Text |
Abstract : The banking industry in India has undergone a radical change in the last two decades. Now the banking has become too open and competitive. Survival of the fittest is the order of the day. Customer service has become quite important in the present day situation as competition is increasing among the banks. Every one is trying to woo the same customer. Retaining the existing customers and attracting new ones has become very difficult for Indian banks. This can easily be overcome by effective human resource management policies and practices. Hence, the study aims to analyze the impact of human resource management practices and job satisfaction in Indian banking sector in the study area. The result of the study reveals that there is a positive relationship between HRM practices and job satisfaction of the employees in public and private sector banks. |
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RELATIONSHIP BETWEEN ENERGY PRICE AND IMPROVEMENT OF ENERGY MANAGEMENT SYSTEM IN IRAN |
Author : Jalil Badamfirooz , ?Azada Ghafari, ?Seyed Mohammad Mojabi and ?Amir Mohajer Tehrani |
Abstract | Full Text |
Abstract : Continuation of Energy Subsidy Plan has caused the economic system resources to be distributed through energy carriers. Distribution of sources through implementing energy carrier subsidizing policy was followed by deviation of prices of energy carriers from the marginal cost. Consequence of this policy is reduction of energy productivity. Energy subsidizing has caused the proportion of the price of energy carriers to the price of the other production factor not to be in proportion to the facilities and constraints of Iranian economic system and manufacturers and consumers are provided with incorrect information on energy carriers. The consequence of providing them with incorrect information is that the production technology is propagated with low efficiency and manufacturing efficiency stands at a low level due to employing inefficient technology. Therefore, deficiency of manufacturing management is one of the expenditures of energy subsidizing. Since subsidies removal plan only consider price. It is unable to achieve all its goals, as non-price factors and price factor can play a crucial role. Therefore, non-price factors should also be considered in policymaking to decrease the consequences caused by inflation due to removing diesel energy subsidy if possible. Although price adjustment of energy carriers is considered as an inevitable and essential issue in the country, it is necessary to provide necessary conditions to move toward optimal consumption of these carriers before implementing price policies on energy carriers. Presenting energy management approaches to encounter with the negative effects of increasing energy price in industry is a principle. |
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