WATER CONSUMPTION MODEL FOR THREE STAR HOTELS IN MAJORCA | Author : Gregorio Escalera-Izquierdo; Amelia Pérez-Zabaleta; Luis Vizcaíno-Pérez | Abstract | Full Text | Abstract : The purpose of this article is to develop a method to obtain a mathematical model for monthly water consumption versus occupation, from historical data from hotels, using linear regressions, validated by the square of the Pearson correlation coefficient. Based on data of Majorca hotels with common studied characteristics, current consumption is modeled for each hotel and the group of hotels. Minimum values by intervals of occupation can be obtained from the corresponding optimal models. It is concluded that the methodology displayed for selection of data and hotels, allowed to reach values of the square of the correlation coefficient, higher than 0.89 in the optimal models of the hotels studied. |
| SOCIAL BENEFITS OF ECOTOURISM: THE MONARCH BUTTERFLY RESERVE IN MEXICO | Author : J. Carlos Monterrubio; Gregoria Rodríguez-Muñoz; M. Marivel Mendoza-Ontiveros | Abstract | Full Text | Abstract : Ecotourism can contribute to both positive and negative socioeconomic impacts at the local level. However, ecotourism’s socioeconomic impacts have received limited scholarly attention in the context of developing countries. Based on qualitative interviews and observations, this paper looks at the socioeconomic benefits of ecotourism in a local community in the Monarch Butterfly Reserve in Mexico. It was found that ecotourism replaced most of the economic activities in the locality; the use of forest resources for individual consumption and local trade was largely replaced by ecotourism-related activities. Benefits included locals’ consciousness of natural resources and a more systematic organisation of economic activities. Acknowledging that qualitative methods somehow limit the generalisation of these findings, practical implications for the destination are suggested. |
| A STUDY OF GUEST’S EXPECTATION AND PERCEPTION OF HOTEL SERVICE QUALITY: CASE OF KHAJURAHO, INDIA | Author : Saurabh Kumar Dixit | Abstract | Full Text | Abstract : Evaluation of customers’ perception and satisfaction of service quality is widely acknowledged as being a favourable strategy in the hotel industry. In recent years, the hotels in India have encountered difficult times due to the increasing customer demands, and due to the strong internal industry competition development. However, the hospitality industry’s main concern around the globe is to cater for its customer needs and their desires, which are mostly addressed through personal services. Present research paper aims to provide an assessment of service quality suggested by Grönroos (1982; 1990) by empirically examining hotel guests’ perception of process quality and outcome quality; and the relationships between the perceived service quality, customer satisfaction in the hotel industry of the study area. Therefore, the hotel businesses that are able to provide quality services to its ever demanding customers in a warm and efficient manner, are those businesses which will be more likely to obtain a long term competitive advantage over their rivals. The present paper will highlight the behaviour of the hotel guests from hospitality products and services in the study area. The study will be helpful in identification of Gap’s in service delivery process and measures adopted to bridge those Gap’s. |
| GENERATION OF A TOURISM PRODUCT: JEWISH HERITAGE TOURISM IN SPAIN | Author : Shaul Krakover | Abstract | Full Text | Abstract : This paper aims to study the supply side of an emerging new tourism attraction. Specifically, the research focuses on the transformation of Jewish heritage to a unique tourism product. Actual objectives are to assess the physical elements composing the Jewish heritage product and to examine their diversity in a simple of twenty Spanish towns and cities, members of Red de Juderias de España organization. Affiliation with a central actor raised the question to what extent different localities are affected by the central guidelines so as to generate a homogeneous product of a repetitive nature. A survey of all artifacts related to Jewish heritage tourism in these cities provided the data for the assessment. The results shed light on the process of converting abstract heritage to a tangible tourism product. The Jewish heritage product embraces a set of specific elements listed in descending order of their appearance: Jewish quarter, Jewish museum, a synagogue, a local Jewish person, other artifacts, square or garden named after a Jewish person, and Jewish cemetery. Not all places have all elements and elements of the same type are not necessarily at the same level of development. Analysis of the diversity of the product among the towns reveals a tendency towards homogeneity in the visual appearance of the Jewish quarters and the displays exhibited in Jewish museums. Nonetheless, certain elements such as synagogues and their story, local Jewish persons, and other minor artifacts tend to portray greater heterogeneity. In addition, the differences found in the productmix among cities help to increase their diversity. It is recommended to exercise a greater care in preserving differences among cities especially those located in the same geographical cluster. In the way of analogy these findings seem to equally apply to other niche tourism products such as wine tourism, rural tourism, or other religions' tourism of non-monumental nature. |
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