UNDERSTANDING THE ECO CONSCIOUSNESS AND PERCEPTION OF CONSUMERS TOWARDS VARIOUS DIMENSIONS OF GREEN PERSONAL CARE PRODUCTS WITH SPECIAL REFERENCE TO CHENNAI CITY – A MULTI DIMENSIONAL STUDY |
Author : Dr. S. Mayilvaganan and V. Sowmya |
Abstract | Full Text |
Abstract :The research paper is designed towards unearthing the eco consciousness of consumers and the way they perceive
various dimensions of green products with special reference to green personal care products. The study is made with the help of
data collected in Chennai city and analyzed with the help of various statistical tools in SPSS software. The study is inclined towards the perception of consumers in green personal care products on various aspects. The study is made in selected categories of personal care product industry only. |
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FUNCTION OF POSTAL COMMUNICATION SYSTEM DURING THE MUGHAL PERIOD |
Author : P. Rajkumar |
Abstract | Full Text |
Abstract :To govern their vast empire effectively, the Mughals had to ensure the maximum degree of co¬ordination and co-operation, vertically between central, provincial and local authorities and horizontally between officials at each level of government. The Empireneeded comprehensive, accurate, and frequent information from every quarter and to attain these ends, a reliable dak system was maintained by the Mughals. |
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SELF-OBJECTIFICATION, HABITUAL BODY-MONITORING AND BODY-DISSATISFACTION AMONG ADOLESCENT AND YOUNG ADULTHOOD WOMEN |
Author : Tadele Zebrea Shikur |
Abstract | Full Text |
Abstract :This study investigated age related difference in self-objectification, habitual body monitoring and body dissatisfaction among adolescent and young adulthood women. In addition, it was aimed at identifying the relationships between selfobjectification, habitual body monitoring and
body dissatisfaction. Furthermore, it was designed to assess body perception and identifying whether girls/women were
dissatisfied/feel anxious about their appearance or not. The study involved 300 randomly selected female students (150 from two high school and 150 from university) from Addis Ababa town. Questionnaire that was designed to measure tendency of selfobjectification, habitual body monitoring,
body dissatisfaction and body figure perception were used to gather information from the participants. The gathered data was recorded and analyzed by using appropriate statistical packages. |
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ONLINE CUSTOMER’S EXPECTATIONS: AN EMPIRICAL ANALYSIS |
Author : Abhay Kumar Gupta |
Abstract | Full Text |
Abstract :There has been a major shift in the mode of purchasing. Large numbers of the customers are buying online. Before going for online shopping, consumers form expectations about the product,vendor, theirservice,and quality of the website which
they expect from e-retailer and its websites. These expectations have impact on their attitudes and intentions to shop at a
particular website, and consequently their decision-making processes and shopping behavior. Customers achieve a high degree of satisfaction, when their expectations are met, which in turn, influences their online shopping attitudes, intentions, decisions, and purchasing activity positively. And dissatisfaction has negative influence on these four variables (Ho and Wu 1999; Jahng et al. 2001; Kim et al. 2001). |
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EFFECT OF CO-OPERATIVE LEARNING ON ACADEMIC ACHIEVEMENT IN SOCIAL SCIENCE AMONG SECONDARY SCHOOL STUDENTS |
Author : Susheelaambal M. N. and Dr. M. C. YarriSwamy |
Abstract | Full Text |
Abstract :The present paper is an attempt to study the effect of co-operative learning strategy on academic achievement of
students in social science at secondary school level. The main objective of this study was to find out the effectiveness of co-operative learning strategy and to compare the achievement of experimental group with control group. The research design was true experimental pre-test, post-test design. Here the investigator has tried on the sample of 80 students of class IX by teaching them using co-operative learning strategy and
conventional method of teaching. The finding of the study shows that the students who belonged to the experimental group, which is taught by co-operative learning strategy
significantly have better academic achievement in social science than those students who belonged to the control group.
Consequently, co-operative learning strategy
proved to be an effective intervention to help
the students become active learners and
enhance their academic achievement. |
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ROLE OF TEACHER’S IN CURRICULUM CONSTRUCTION AND TRANSACTION - SEARCH FOR BETTER FUTURE |
Author : Dr. Sharmila Sharma |
Abstract | Full Text |
Abstract :Curriculum does not mean only the academic subjects traditionally taught in the school, but it includes the totality of experience that a pupil receives through the manifold activities that go on in the school, in the classroom, library, laboratory, workshop, play-grounds and numerous informal contacts between teachers and pupils. In real sense, the whole life of the school becomes the curriculum, which can influence the life of the students at
all points and help in the development of a balanced personality.
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THE ROLE OF SHG IN ECONOMIC EMPOWERMENT OF RURAL WOMEN THROUGH FINANCIAL INCLUSION |
Author : Dr. J. Felicita and R. Nemorias Fernando |
Abstract | Full Text |
Abstract :Importance of financial inclusion arises from the problem of financial exclusion of nearly 3-5 billion people from the formal
financial services across the world. The lack of financial literacy is also one of the reasons of women dependency in rural areas. The SHG is one the effective instrument for providing financial services to the poor which has been successful not only in financial needs of the rural women but also socio economic development leading to their empowerment. Thus the paper focuses on SHG’s and its
impact on women empowerment through financial inclusion.
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DOCTRINE OF SUSTAINABLE DEVELOPMENT AND BIO-DIVERSITY CONVERSATION |
Author : Birendra Kr. Tiwari |
Abstract | Full Text |
Abstract :The term ‘environment’ as defined under the Environment Protection Act, 1986 as “environment includes water,
air and land and the inter-relationship which exists among between water, air and land and human beings, other living creatures, plants, micro-organisms and property”. The
dictionary meaning of “Environment” is surrounding. All the surrounding of human being is included in the environment. The
environmental concerns and challenges to protecting, safeguarding and preventing the misuse and pollution of biotic and abiotic components so as to protect the environment
at large are myriad and most often flak. Our resources are meant not only for the utilization of the present generation but also for future generation. A balance between the growth of the population and utilization of the resources is the need of the hour. The impact of man’s activities on the environment has resulted in the pollution of the environment. When harmful substances contaminate the environment in large quantities, the eco-system is unable to absorb them and they accumulate in the system resulting in the degradation of the environment and also destroying the rights of the future generations. |
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SOLUBILIZATION OF POORLY WATER SOLUBLE CLASS II DRUG |
Author : Prachi Pimple , Dr. Anubha Khale and Sanghadeep Gajbhiye |
Abstract | Full Text |
Abstract :Solubilization is distinct from dissolution because the resulting fluid is a colloidal dispersion involving an association colloid. This suspension is distinct from a true solution, and the amount of the solubilizate in the micellar system can be different (often higher) than the regular solubility of the solubilizate in the solvent.
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LABOUR WELFARE AND SOCIAL SECURITY MEASURES IN INDIA |
Author : Dr. K. Bhaskaru |
Abstract | Full Text |
Abstract :Welfare in Indian Industry implies the provision of medical and
educational services, a congenial work atmosphere etc. The need for providing such services and facilities arises from the
social responsibility of industry. A desire for upholding democratic and a concern for employees the encyclopedia of social science defines labor welfare as the voluntary efforts
of the employees the establish within the existing industrial system, working and sometimes living and cultural conditions of
the employees beyond that which is required by law, the custom of industry and the condition of market. The report of the committee of labor welfare set up by the Government of India. In 1969 refers to welfare as a broad concept a condition of well being, it speeds of measures, witch ‘’ promote the physical psychological and general well being of the working population’’. |
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NAGAS CONTRIBUTIONS TOWARDS INDIA |
Author : Sentilong Longchar |
Abstract | Full Text |
Abstract :lndia being a and of multiculturalism has a unique history of its own and has Icontributed in the history of the world. Like any other Indian States, Nagaland; a small pinch in the North-Eastern part of India has its own side of contributions in the
making of Indian history. After the coming of the British in the Naga Hills, the British administration changed their whole course of living; socially, economically and religiously. While some sections of the Naga people accepted these dominion changes some sections of the people started to act against
the dominion nature of the British administration and started to recruit people to fight against the British for a free Naga
country. The Nagas have not only contributed towards the making of Indian History but have also contributed in various fields like arts, music, dance, festivals, oral traditions, education, languages.
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EFFECT OF VALUE BASED INTERVENTION PROGRAM ON SELF CONCEPT OF ADOLESCENTS |
Author : Navita Gupta |
Abstract | Full Text |
Abstract :The present study was undertaken to investigate the effect of value based intervention program (VBIP) on emotional intelligence of adolescents. To achieve this objective, Value Based Intervention Program for 9th class students named as Touch the light Educational program, which is developed by Rajyoga Education and Research foundation, youth wing (Mount Abu) Rajasthan world spiritual University andSelf-Concept Questionnaire (2005) were used. 240 adolescents of IX class
from senior secondary schools located in urban and rural area in Ludhiana district of Punjab were taken as sample. |
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DO FLOODS AFFECT THE LIVELIHOOD STRATEGY CHOICES OF HOUSEHOLD HEADS? – EVIDENCE FROM A SEVERELY FLOOD AFFECTED DISTRICT IN ASSAM, INDIA |
Author : Rupon Basumatary |
Abstract | Full Text |
Abstract :Literatures show that natural disasters affect the livelihood strategy choices of people in various ways. Among natural disasters, flood is claimed to be the most frequently occurring disaster on earth which affects millions of lives every year. The present paper is an attempt to examine the choice of
‘farming’ as principal economic activity by the heads of flood affected households. The study is based on a sample of 296 households: 151 flood prone households, 45 flood free
households and 100 permanently displaced/migrated households – drawn from 13 villages and 2 inhabited forest areas belonging to two development blocks of Dhemaji
district of Assam, India. The survey was conducted during July-August, 2016. Binary LOGIT estimation shows that floods have significantly negative impact on the choice of ‘farming’ by
household heads. |
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FAILURE OF PRESS IN ADDRESSING ISSUES OF MARGINALISED COMMUNITIES IN INDIA (With special reference to English dailies) |
Author : Dr. Saket Raman and Mr. Abhishek Bhatia |
Abstract | Full Text |
Abstract :Often press or perhaps, media doesn’t give enough coverage space to their struggles. Many scholars have expressed their anguish on the hypocrisy of Press in terms of inappropriate and less coverage of the Scheduled caste or marginalised communities. The issues affecting the people from the lower castes, who are mostly poor, like Dalits and Adivasis doesn’t come under the scanner of these newspapers and more so to the media as well. The mainstream Media became profit centric and marginalised communities disappeared from its vision. |
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COMPUTER ATTITUDE OF SECONDARY TEACHERS IN DHULE DISTRICT: A STUDY |
Author : Dr. Priya Narendra Kurkure |
Abstract | Full Text |
Abstract :Education is the continuous process. Teachers in this era have vital importance in this era. The teachinglearning process in student and teacher is from ancient time. In 21th century the
education is student centered so the responsibilities of teacher increased. This is the era of competition and technology. In
teaching the use of audio-visual aids has importance because it clears the concepts in subjects and helps in teaching as well as
learning. So in previous time as the literacy of any person is important. Education helps the person to live happily in his life like that the computer knowledge is very important in this competitive era. Technology and Computer helps to acquire knowledge easily. |
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EXPLORATION OF VIOLENCE’SIN CHITRA DIVAKARUNI SHORT STORY WITH REFERENCE TO ARRANGED MARRIAGE COLLECTION. |
Author : Santosh Narayan Salunke |
Abstract | Full Text |
Abstract :Chitra Divakaruni is a prominent writer of diasporic literature. Divakaruni born and brought up in India and later completed post-graduation from Wright States University at Drayton, Ohio and PhD from university of California. Now she is settled along with husband (Murthy) and two sons (Anand and Abhay) in Huston, America. She teaches in University ofHuston. She has
established an organization named ‘MAITRI’, which works as a hotline for south Asian Women’s. This organization works for Asian women’s, who are victim of domestic violence in America.She has interest in solving problems related to the issue of women and refugees.Her writing explores issues related
to women i.e. Arrange marriage, domestic violence of abortion. |
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INVESTIGATION OF BEHAVIOURAL APPROACH COPING STRATEGIES AMONG JUMPERS, RUNNERS AND THROWERS |
Author : Shashikant Singh |
Abstract | Full Text |
Abstract :Background:- Coping refers to the thoughts and actions we use to deal with a threatening situation in different types of activity related to sports. Objectives of the Study:1) to characterize the
Behavioural Approach Coping Strategies among university level jumpers, throwers and runners.2) to conduct comparison of
Behavioural Approach Coping Strategies among jumpers, throwers and runners. |
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IMPACT OF PARTICULATE MATTER ON OUR BRAIN. |
Author : Dr. Ramesh Sandhu |
Abstract | Full Text |
Abstract :Research has shown that air pollution have a damaging effect on our brain also. High level of air pollution may cause adverse effect on the cognitive abilities of children. It may increase the risk of cognitive decline and may lead to depression. The researcher revealed that long term exposure to high levels of pollution significantly worsened the womens cognitive skills. It was found that smaller particulate matter can penetrate our bodys defences and cross onto blood and reach the brain.
These pollutants damage the nerve cells and lead to memory loss or depression. Air pollutions contribute to cognitive decline and onset of dementia. It was found that kids exposed to greater levels of black carbon scored worse on tests of memory and verbal and non- verbal IQ. Children who were exposed to higher levels of urban air pollutants experience attention problems, symptoms of anxiety and depression. Airpollution
can cause damage to many central nervous systems. It can cause Alzheimers and Parkinsons disease. A study by Portuguese researchers explored the relationship between psychological health and living on industrial areas. They found that people living in highly polluted area scored higher on tests
of anxiety and depression. |
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THE ROLE OF SUPREME JUDICIARY IN CURRENT SOCIAL TRANSORMATION |
Author : Prof. Dr. Rajesh Gajanan Patil |
Abstract | Full Text |
Abstract :Law plays an important role in envisaging the disciplined life in a civilized society. It is a dynamic instrument in grooming the minds towards building a better society than it was yesterday. Law in collaboration with the other agents of the society in which it operates to cater those social needs which only law can feed.
Therefore there is no substitute for law. It produces an orchestra in which different instruments work in unison. |
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