Purchasing Behavior of Rural Consumers Migrated To Urban Areas: A Case Study of Sukkur and Khairpur Districts |
Author : Ikhtiar Ali Ghumro |
Abstract | Full Text |
Abstract :Many people migrate from rural areas to urban areas due to better infrastructure. Purchasing Behavior of rural migrants is described and influenced by five study variables which include Brand Switchover Behavior (BSB), Purchasing Consciousness (PC), Enjoy Purchasing (EP), Income/Pocket Money (INC/PM) and Price Consciousness / Quality Consciousness (PRC/ QC). This study is carried out as a Case Study of Sukkur and Khairpur districts in which an attempt has been made to understand the Purchasing Behavior of rural consumers who have migrated to urban areas of Sukkur and Khairpur districts. A close ended survey was conducted from 383 respondents and data was analyzed by using Descriptive Statistics and Factor Analysis. Results of study suggest that rural migrants show Brand Switchover Behavior (BSB) as they switch brands in urban market. Further study discloses that rural migrants show Purchasing Consciousness (PC) and they Enjoy Purchasing (EP) in urban market. Migrants also consider Income/ Pocket Money (INC/PM) on purchasing. Results also show that rural migrants have Price Consciousness/ Quality Consciousness (PRC/QC) in urban market. |
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Determinants of an Investment Decision (A Case of Fertilizer Sector in Pakistan) |
Author : Muhammad Masiullah Jatoi |
Abstract | Full Text |
Abstract :Investment in reality is a capital sacrifice that includes risks means that every entrepreneur and stockholder wants a profitable return on their specific investment. A case study of three leading fertilizer firms of Pakistan is considered for outcomes, namely Engro Fertilizer, Fauji Fertilizer and Fatima Fertilizer. Four investment-based ratio relations have been intervened and analyzed statistically for their relation and implications to determine for investment decision with key consideration given to risk-factor, sector investigation and company individual rating with performance in fertilizer segment even though each one’s share market is at high pressure by external shocks. Out of four relations three were quite significant, accepted and are found highly meaningful to investment decision, while one is insignificant and is rejected for intervention. Finally we propose investors with investment decision to prefer Fauji at 1st, Fatima at 2nd and Engro at 3rd as per investment risk is concerned. |
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Perceived Organizational Support as Predictor of the Three Components of Organizational Commitment |
Author : Aneel Kumar, Ikhtiar Ali Ghumro |
Abstract | Full Text |
Abstract :The objective of this research was to determine the effect of perceived organizational support on the three components of organizational commitment. Primary data through survey questionnaire was collected from the college teachers of Sindh Province Pakistan. Through the empirical investigation of the data it was found that college teachers perceived support from their organization and they were committed to their organization. Perceived organizational support was found to have significant effect on the affective, continuance and normative commitment of the teachers. However the effect of perceived organizational support on normative commitment was lesser than its effect on affective and continuance commitment. This study contributed to determine the effect of perceived organizational support on the commitment level of the college teachers in context of Pakistan. The implications of the results are discussed.
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Impact of Interest Rate and GDP Growth Rate on Inflation of Pakistan (Time Series Analysis From 2005-2014) |
Author : Mohammad Masiullah Jatoi |
Abstract | Full Text |
Abstract :Inflation refers to the sustained increase in the aggregate or general price level in any economy; that fluctuates because of the different economic factors. In this study two independent variables (interest rate & GDP growth rate) and one dependent variable (inflation) is designed to examine their impact. The hypotheses regarding the impact were made to determine the significance between variables. This research work proved that there is significant impact of interest rate & GDP growth rate on inflation that’s why both hypotheses cannot be rejected. Spss18 has been used for the interpretation of results by applying the technique of Linear Regression. Inclusively statistical results recommended that interest rate & GDP growth rate is significantly related with the inflation rate. |
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Purchasing Behavior of Rural Consumers Migrated To Urban Areas: A Case Study of Sukkur and Khairpur Districts |
Author : Ikhtiar Ali Ghumro, Hussain Amar Dayo |
Abstract | Full Text |
Abstract :Many people migrate from rural areas to urban areas due to better infrastructure. Purchasing Behavior of rural migrants is described and influenced by five study variables which include Brand Switchover Behavior (BSB), Purchasing Consciousness (PC), Enjoy Purchasing (EP), Income/Pocket Money (INC/PM) and Price Consciousness / Quality Consciousness (PRC/ QC). This study is carried out as a Case Study of Sukkur and Khairpur districts in which an attempt has been made to understand the Purchasing Behavior of rural consumers who have migrated to urban areas of Sukkur and Khairpur districts. A close ended survey was conducted from 383 respondents and data was analyzed by using Descriptive Statistics and Factor Analysis. Results of study suggest that rural migrants show Brand Switchover Behavior (BSB) as they switch brands in urban market. Further study discloses that rural migrants show Purchasing Consciousness (PC) and they Enjoy Purchasing (EP) in urban market. Migrants also consider Income/ Pocket Money (INC/PM) on purchasing. Results also show that rural migrants have Price Consciousness/ Quality Consciousness (PRC/QC) in urban market. |
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Perceived Organizational Support as Predictor of the Three Components of Organizational Commitment |
Author : Aneel Kumar, Ikhtiar Ali Ghumro |
Abstract | Full Text |
Abstract :The objective of this research was to determine the effect of perceived organizational support on the three components of organizational commitment. Primary data through survey questionnaire was collected from the college teachers of Sindh Province Pakistan. Through the empirical investigation of the data it was found that college teachers perceived support from their organization and they were committed to their organization. Perceived organizational support was found to have significant effect on the affective, continuance and normative commitment of the teachers. However the effect of perceived organizational support on normative commitment was lesser than its effect on affective and continuance commitment. This study contributed to determine the effect of perceived organizational support on the commitment level of the college teachers in context of Pakistan. The implications of the results are discussed. |
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Purchasing Behavior of Rural Consumers Migrated To Urban Areas: A Case Study of Sukkur and Khairpur Districts |
Author : Ikhtiar Ali Ghumro, Hussain Amar Dayo |
Abstract | Full Text |
Abstract :Many people migrate from rural areas to urban areas due to better infrastructure. Purchasing Behavior of rural migrants is described and influenced by five study variables which include Brand Switchover Behavior (BSB), Purchasing Consciousness (PC), Enjoy Purchasing (EP), Income/Pocket Money (INC/PM) and Price Consciousness / Quality Consciousness (PRC/ QC). This study is carried out as a Case Study of Sukkur and Khairpur districts in which an attempt has been made to understand the Purchasing Behavior of rural consumers who have migrated to urban areas of Sukkur and Khairpur districts. A close ended survey was conducted from 383 respondents and data was analyzed by using Descriptive Statistics and Factor Analysis. Results of study suggest that rural migrants show Brand Switchover Behavior (BSB) as they switch brands in urban market. Further study discloses that rural migrants show Purchasing Consciousness (PC) and they Enjoy Purchasing (EP) in urban market. Migrants also consider Income/ Pocket Money (INC/PM) on purchasing. Results also show that rural migrants have Price Consciousness/ Quality Consciousness (PRC/QC) in urban market. |
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