Graphic Design Values in Educational Gaming Cards | Author : Mohammad Farashahian | Abstract | Full Text | Abstract :In history, games have always been there and companion of children and youth. Today, ancient traditional and education games have been forgotten and replaced by destructive computer games. Card games are among the traditional tools that can be used for educational purposes. This article seeks to introduce the process of producing and innovative product called CARTIN and answers to the question regarding the key characteristics of the graphic values of educational card games. The aim of this research is to present a suitable graphical approach for the development of the cards by considering the graphic fundamentals and standardization with respect to wide space and its popularity in the community. The study is practical and conducted with a descriptive-analytical method. The data collection is through library and field survey. The appearance, new design, innovative graphic and packaging materials are significant. Using warm, happy, lively, transparent and bright colors along with appropriate logotypes will be beneficial in organizational identity. Suitable size for the card has been 9 by 5.7 cm and 250 grams glossy cardboard material with a UV cover. |
| Investigating the Architectural Motifs of Dowlatabad Garden in Yazd and Fathabad Garden in Kerman | Author : Beheshteh Amini, Javad Derakhshan, Mohammad Hosein Jafari | Abstract | Full Text | Abstract :The Persian garden with a mansion and the water obtained from the qanat with the planting of flowers is in the form of a square or a rectangle. Examples of this type of garden are Dowlatabad garden in Yazd, which refers to the Zandieh period and Fathabad garden of Kerman, which was built during the Qajar period. The present study, using a descriptive-analytic method, investigated the architectural motifs of Dowlatabad garden of Yazd and Fathabad in Kerman. This study seeks to find the differences and similarities between the architectural motifs of these two complexes. The findings of the research show that geometric patterns are used as the basic and main drawings in the architecture of Dowlatabad Garden in Yazd. Geometric, plant, animal, human and such combination designs have also been used in the architecture of the Fathabad garden of Kerman. Geometric motifs are the common architectural designs in the two garden complexes. |
| Designing Fabric Promotional Gift (Case Study: Sewing Machine Manufacturer) | Author : Laleh Fadaei, Salar Zohoori, Mohammadreza Bagherilori | Abstract | Full Text | Abstract :The lack of supplies and complimentary products of factories is one of the problems that are being considered in today’s world. The souvenir set designs for sewing machine factories can be a better approach for advertisement. Environmental protection is the duty of every human being. The earth is the home of humans and all individuals must be careful in environmental protection and spend their energy and income on green environment for the community. In this context, special promotions to develop a cultural background among people gains importance. In this paper, an attempt has been made to use a fabric base to design accessories and promotional gifts (or complimentary gifts) for sewing machine factories, which can both semantically relate to the factories’ final product and be environmentally suitable. Accordingly, after conducting the examination, the designs related to the concept of factory products (e.g. form of yarn or needle) were made with reference to the research objectives, and initial sketches were drawn and printed on the cotton fabric via silk printing technique. The results revealed an improvement of concept transferred to the audience along with advertising and efficiency related to factory products. The designs were consistent with factory products and efforts were made to preserve the environment. |
| Investigating the Relationship between the Cultural System of Society and Presence of Citizens in Urban Space (Case Study: Pedestrian Path on Farrokhi Street of Yazd, Iran) | Author : Samira Alizadeh Moghadam, Malihe Zakerian, Babak Tashakori | Abstract | Full Text | Abstract :Culture and cultural values are a community, the identity and spirit of a city. Culture as a decisive factor in behavior is always in the realm of society, because it is shown in a set of beliefs, traditions, and behavioral patterns. Planning for the development of hiking culture is not an issue that will soon come to an end, but any decision taken in this matter will be tangible in the next 10 years. In this paper, the cultural criteria of the community have been studied. A questionnaire was used to collect the research data. The questionnaire items were based on the criteria of the cultural system. The research community in this research was 239,000 people. The sample size was selected randomly and using Cochran model 383 people were selected to complete the questionnaire. The SPSS software was used to study the relationship between society culture and the presence of citizens in pedestrian path. The results showed that there is a significant relationship between these two variables of culture and the presence of citizens. |
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